Terms of Service

Effective Date: September 1, 2026

Last Updated: September 28, 2026

These Terms of Service ("Terms") govern your access to and use of the Ad Intel Lab platform, including the website located at adintellab.com and any related services, tools, features, and content (collectively, the "Service"). The Service is owned and operated by Fischer SEM, LLC, a Florida limited liability company, doing business as Ad Intel Lab ("Ad Intel Lab," "we," "us," or "our").

By accessing or using the Service, you agree to be bound by these Terms. If you do not agree, you may not access or use the Service.

1. Eligibility

You must be at least 18 years old to use the Service. By using the Service, you represent and warrant that you are 18 years of age or older and that you have the legal capacity to enter into a binding contract.

If you are accessing the Service on behalf of a company, agency, or other legal entity, you represent that you have the authority to bind that entity to these Terms, and references to "you" include both you individually and the entity you represent.

2. Accounts

To access most features of the Service, you must create an account. You agree to:

We reserve the right to suspend or terminate accounts that violate these Terms or that we reasonably believe pose a security or legal risk.

3. Subscription Plans, Billing, and Cancellation

3.1 Plans

Ad Intel Lab offers a single subscription at $297/month. Pricing may increase with the addition of optional services in the future. These will be delivered via email and on the home page of the site.

3.2 Billing

Paid subscriptions are billed in advance on a recurring monthly basis through our payment processor, Stripe. By subscribing, you authorize Ad Intel Lab and Stripe to charge your designated payment method on the recurring billing date until you cancel. If a payment fails, your access to the Service is suspended until payment is made.

3.3 Cancellation

You may cancel your subscription at any time through your account settings. Cancellation stops future billing. You will retain access through the end of your then-current billing period, after which your account will be deactivated. Your data is retained after deactivation as described in Section 5.5.

3.4 14-Day Money-Back Guarantee

If you are not satisfied with the Service for any reason, you may request a full refund of your first subscription charge within fourteen (14) days of that charge. To request a refund, email support@adintellab.com. We will refund the full amount to your original payment method, and your account will be deactivated.

3.5 Other Charges

Except as stated in Section 3.4 or where required by law, fees are non-refundable, including fees for partial billing periods after the 14-day window has passed. If you are charged in error, such as a duplicate charge, contact us at support@adintellab.com and we will correct it.

3.6 Price Changes

We may change subscription prices at any time. Price changes for existing subscribers will take effect at the start of the next billing period following at least thirty (30) days' notice via email or in-app notification. Continued use of the Service after the price change constitutes acceptance.

3.7 Taxes

Listed prices are exclusive of applicable taxes. You are responsible for any sales, use, value-added, or similar taxes that apply to your subscription.

4. Fair Use

The Service is provided for your internal business use. We reserve the right to throttle, suspend, or terminate accounts that engage in usage we determine, in our reasonable discretion, to be abusive, automated beyond normal use, or designed to interfere with the Service or its security.

5. User Content and Data

5.1 Your Content

The Service allows you to enter or upload data, including branding assets such as a logo, client information, notes, and files you attach ("Your Content"). The Service also retrieves data from the third-party accounts you connect. You retain all ownership rights to Your Content.

5.2 License Grant

By uploading Your Content to the Service, you grant Ad Intel Lab a worldwide, non-exclusive, royalty-free license to access, process, store, transmit, analyze, and display Your Content solely for the purpose of operating the Service, generating reports and analyses for you, and providing related features.

5.3 Aggregated and Anonymized Data

You acknowledge and agree that Ad Intel Lab may aggregate, anonymize, and de-identify data derived from Your Content and use such aggregated and anonymized data in perpetuity for any lawful purpose, including but not limited to: (a) developing and improving the Service, (b) building benchmark datasets, (c) generating industry insights and reports, and (d) marketing materials.

Aggregated and anonymized data will not identify you, your business, or any specific client. This license to aggregated and anonymized data survives termination of your account. This Section 5.3 does not apply to email content retrieved from a connected mailbox, which we use only as described in our Privacy Policy.

5.4 Third-Party Data

You represent and warrant that you have the legal right to upload any third-party data (such as data relating to your clients) to the Service, that your upload of such data does not violate any agreement or applicable law, and that any required consents have been obtained.

5.5 Data Retention

If your subscription is cancelled or a payment fails and your account becomes inactive, Ad Intel Lab will retain Your Content for twelve (12) months so that you can reactivate and recover it. We will email you a warning at eleven (11) months. If the account has not been reactivated after twelve (12) months, Your Content will be permanently deleted. You may delete your account at any time, or request earlier deletion by emailing support@adintellab.com. Aggregated and anonymized data is excluded from this retention period and is retained indefinitely as described in Section 5.3.

6. Intellectual Property

6.1 Ad Intel Lab Property

The Service, including all software, code, designs, text, graphics, logos, benchmark data developed by Ad Intel Lab, scoring methodologies, report templates, and all other content (excluding Your Content), is owned by Fischer SEM, LLC and is protected by United States and international copyright, trademark, and other intellectual property laws.

"Ad Intel Lab" and any associated logos and marks are trademarks of Fischer SEM, LLC.

6.2 Limited License to You

Subject to your compliance with these Terms and payment of applicable fees, Ad Intel Lab grants you a limited, non-exclusive, non-transferable, non-sublicensable, revocable license to access and use the Service for your internal business purposes, including the right to share reports and exports with your clients.

6.3 Branded Exports

The Service allows you to add your own logo to exported reports, choose between a light or dark report theme, and share those reports with your clients. You may not resell, redistribute, or repurpose the Service itself, in whole or in part, as a competing or substantially similar product.

6.4 Restrictions

You agree not to:

7. Third-Party Services

The Service integrates with and relies upon third-party services, including Google Ads, Google (Gmail), Meta, Intuit (QuickBooks Online), HubSpot, GoHighLevel, Stripe, Supabase, Vercel, Resend, Upstash, and Cloudflare. Your use of the Service is subject to the applicable third-party terms where they relate to your interaction with those services. Ad Intel Lab is not responsible for the availability, accuracy, or performance of third-party services.

7.1 Connected Accounts

Where the Service connects to a third-party account you control, you authorize us to access and, where the feature requires it, to create records in that account on your behalf. For example, the invoicing feature creates invoices in your QuickBooks company, and the tracking setup can create a custom contact property or field named "tid" in your HubSpot or GoHighLevel account. You are responsible for reviewing anything the Service creates in a connected account before relying on it. You may disconnect any connected account at any time from within the Service, which revokes our access with that provider. Your use of each connected service remains subject to that provider's own terms.

Mailbox connections are read-only. Where you connect a Gmail or Google Workspace mailbox, Ad Intel Lab reads messages that appear to relate to your client accounts in order to record them against those accounts. We do not send, reply to, modify, or delete anything in your mailbox.

8. Disclaimers

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED. TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, AD INTEL LAB AND FISCHER SEM, LLC DISCLAIM ALL WARRANTIES, INCLUDING BUT NOT LIMITED TO IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, NON-INFRINGEMENT, AND ANY WARRANTIES ARISING FROM COURSE OF DEALING OR USAGE OF TRADE.

WITHOUT LIMITING THE FOREGOING, WE DO NOT WARRANT THAT:

9. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL FISCHER SEM, LLC, ITS OFFICERS, MEMBERS, EMPLOYEES, CONTRACTORS, OR AFFILIATES BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, PUNITIVE, OR EXEMPLARY DAMAGES, INCLUDING BUT NOT LIMITED TO DAMAGES FOR LOST PROFITS, LOST REVENUE, LOST DATA, LOSS OF GOODWILL, OR BUSINESS INTERRUPTION, ARISING OUT OF OR RELATED TO YOUR USE OF OR INABILITY TO USE THE SERVICE, REGARDLESS OF THE LEGAL THEORY (CONTRACT, TORT, NEGLIGENCE, STRICT LIABILITY, OR OTHERWISE) AND EVEN IF WE HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.

THE TOTAL AGGREGATE LIABILITY OF FISCHER SEM, LLC FOR ANY AND ALL CLAIMS ARISING OUT OF OR RELATED TO THESE TERMS OR THE SERVICE SHALL NOT EXCEED THE GREATER OF (A) THE AMOUNT YOU PAID TO AD INTEL LAB IN THE TWELVE (12) MONTHS PRECEDING THE EVENT GIVING RISE TO THE CLAIM, OR (B) ONE HUNDRED U.S. DOLLARS ($100).

Some jurisdictions do not allow the exclusion or limitation of certain damages, so the above limitations may not apply to you to the extent prohibited by applicable law.

10. Indemnification

You agree to indemnify, defend, and hold harmless Fischer SEM, LLC, its officers, members, employees, contractors, and affiliates from and against any and all claims, liabilities, damages, losses, costs, and expenses (including reasonable attorneys' fees) arising out of or related to:

11. Termination

11.1 Termination by You

You may cancel your subscription at any time through your account settings, and you may delete your account at any time from within the Service or by emailing support@adintellab.com.

11.2 Termination by Us

We may suspend or terminate your account, with or without notice, if:

11.3 Effect of Termination

Upon termination, your right to access and use the Service immediately ceases. Sections 5.3, 5.5, 6, 8, 9, 10, 13, and 14 survive termination.

12. Modifications to the Service and Terms

12.1 Service Changes

We may modify, suspend, or discontinue any aspect of the Service at any time, with or without notice. We are not liable to you or any third party for any such modification, suspension, or discontinuation.

12.2 Terms Changes

We may update these Terms from time to time. If we make material changes, we will notify you by email or in-app notification at least fourteen (14) days before the changes take effect. Continued use of the Service after the effective date constitutes acceptance of the updated Terms.

13. Governing Law and Dispute Resolution

13.1 Governing Law

These Terms are governed by the laws of the State of Florida, without regard to its conflict of laws principles.

13.2 Venue

Any dispute, claim, or controversy arising out of or related to these Terms or the Service that is not subject to arbitration shall be brought exclusively in the state or federal courts located in Broward County, Florida, and you consent to the personal jurisdiction of such courts.

13.3 Informal Resolution

Before filing any formal claim, you agree to first contact us at support@adintellab.com and make a good-faith effort to resolve the dispute informally for at least thirty (30) days.

13.4 Class Action Waiver

You and Ad Intel Lab agree that any dispute resolution proceeding will be conducted only on an individual basis and not as a class action, consolidated action, or representative action. You waive any right to participate in a class action against Ad Intel Lab.

14. General Provisions

14.1 Entire Agreement

These Terms, together with the Privacy Policy, constitute the entire agreement between you and Ad Intel Lab regarding the Service and supersede all prior agreements.

14.2 Severability

If any provision of these Terms is held unenforceable, the remaining provisions remain in full force and effect.

14.3 No Waiver

Our failure to enforce any provision of these Terms is not a waiver of our right to do so later.

14.4 Assignment

You may not assign or transfer these Terms or your account without our prior written consent. We may assign these Terms freely.

14.5 Force Majeure

We are not liable for any failure or delay in performance caused by circumstances beyond our reasonable control, including acts of God, war, terrorism, riots, embargoes, acts of civil or military authorities, fire, floods, accidents, network or internet service interruptions, or labor disputes.

14.6 Notices

Notices to you may be provided via email, in-app notification, or posting to the Service. Notices to Ad Intel Lab must be sent to support@adintellab.com.

15. Contact

Fischer SEM, LLC d/b/a Ad Intel Lab
Email: support@adintellab.com
Website: adintellab.com